Dan Michel, Founder & CEO

Dan Michel Dan Michel spent more than 30 years helping some of America’s most successful companies market and advertise their brands. In the 25 years prior to founding Dakim, Inc., he was Chief Operating Officer of BBDO Worldwide/Los Angeles, President of Marketing at Columbia Pictures, and President and Co-Creative Director of his own award-winning creative advertising agency, Michel/Russo, Inc.

Dan is responsible for multiple business and marketing success stories, including the introduction of Aim toothpaste, the conversion of BankAmericard to VISA, and Jack in the Box restaurants’ remarkable business turnaround. His clients have included Lever Brothers, Taco Bell, General Mills, VISA, Jack in the Box restaurants, Oral B, Warner Bros., Johnson & Johnson, Ralston Purina, and Jos. E. Seagram & Sons.

Dan’s father was diagnosed with Alzheimer’s disease in 1993. He founded Dakim in 2001 to develop a more effective and practical means of providing brain fitness exercise to help seniors prevent or slow the development of dementia and maintain their quality of life.

Dan earned a B.A. from Claremont Men’s College (now Claremont McKenna College) and an M.S. from Northwestern University. He is a member of the Academy of Motion Picture Arts & Sciences.

Jerry Robinson, Co-Founder, CFO, and CTO
Jerry Robinson

Jerry Robinson is the energetic and dynamic Chief Technology Officer of Dakim, Inc., and a key member of the development team for Dakim BrainFitness.

Prior to joining Dan Michel in the development of Dakim BrainFitness, Jerry had operated two successful companies of his own. Health For Life, a research and publishing company specializing in physical conditioning programs, was widely recognized for providing consumers and professional athletes with the most accurate and reliable information on physical health and exercise. JPR Engineering, which Jerry founded in 1980 and sold prior to joining Dakim, is a computer consulting firm specializing in custom turnkey solutions on a variety of computing platforms.

Jerry’s personal interest and professional experience in the fitness and technology fields make him ideally suited to guide the technological direction of Dakim BrainFitness. A graduate of Stanford University, Jerry also performed advanced work in biomechanics and taught for two years at his alma mater.

Rick Sill, VP Sales
Rick Sill

Rick Sill is an accomplished international marketing and sales executive who has developed and implemented successful growth programs for both startup and Fortune 500 companies.

Rick began his sales and marketing career with the global eye health firm, Bausch & Lomb. Over a ten-year period, he contributed to the explosive growth of three divisions and ended his tenure as VP Sales of the Bushnell Sports Optics division.

In 1988 Rick pioneered the use of handheld GPS satellite navigation technology as one of the founders of Magellan Corporation. As VP Marketing and Sales he grew the firm from a start-up operation to $100 million in sales. Managing a global sales force, he successfully introduced GPS technology into six vertical channels of distribution in over 25 countries.

Rick's affinity for pioneering new technologies led him to executive marketing and sales roles with two Caltech spinouts. He introduced the “electronic nose,” a chemical sensing platform engineered by Cyrano Sciences, and also launched the Grid Amplifier, a high-power millimeter wave amplifier technology from Wavestream Corporation.

Rick graduated from Fordham University with a B.S. in Economics.

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